Lea Greub
The Business of Love
Lea Greub’s photographic essay series "The Business of Love" explores the complex connection between love, money and society's expectations of relationships. The work explores how the pursuit of love, or the desire to give value to relationships, entices people to spend significant sums of money. The visual narrative unfolds at various locations and events, including the "TrauDich" wedding fair in Berlin, speed dating events, single date trips and the "Matchmaker" festival in Lisdoonvarna, Ireland. It also shares personal stories, including those of individuals who place newspaper ads or pay for love oracles. At the same time, the series highlights the other side—the individuals who profit from love, such as singles brokers or dating app operators. Rather than stigmatizing participants, the series focuses on the longings and fears people experience in their search for love.
Lea Greub is a photojournalist working across Europe. Her work addresses socio-cultural issues, discriminated minorities and European politics. Guided by humanistic values, her approach involves meeting people at eye level and portraying them with dignity.